It all started when…

We met at Cazenovia College in Upstate NY in 2002. Moved to Central Florida in 2006. Opened our first Fitness Center (EW Fitness Center and Barber Club) in 2013. Fitness has always been a passion of ours. We are both former Collegiate athletes. Elisabeth was elected to the Cazenovia College sports Hall of Fame (Soccer and Basketball). Marty was a four year collegiate Basketball player, achieving high accolades including MVP two years in a row. We are both high academic achievers with undergraduate degrees in Business Management with a concentration in Sports Management from Cazenovia College. Marty holds a Masters Degree in Information Management from Syracuse University.

We are now Parents of three Boys. Coaches. Community Members. Fitness and Wellness Enthusiasts. We aim to help people on a daily basis through High Quality, Service Oriented, Experience based Fitness. We believe we are redefining the Fitness and Wellness industry by Caring for our members, bringing forward a high quality Service and an exceptional member experience. Every class. Every workout. Every interaction.


The Journey is the Reward. We live by this daily. We are incredibly thankful for the opportunity to serve our members, team members and community.

Marty & Elisabeth